Pella
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About the event

Pella Corporation's 2025 Leadership Planning Retreat

Event: Pella Corporation’s 2025 Leadership Planning Retreat

Date: October 8, 2025

Location: Des Moines, Iowa

Audience: Top 100 executives and senior leaders at Pella Corporation

Event Purpose: This internal leadership retreat will mark Pella’s 100th anniversary, with programming centered on vision, resilience, and what it means to build the next 100 years of impact.

Speaker Role: Deliver an inspiring, forward-looking keynote that honors the company’s legacy while energizing leaders to embrace change, lead with purpose, and navigate the future with clarity and courage.

Session Format: 45–60 minute keynote with optional Q&A or fireside conversation format

Siri Lindley
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Top 10 Keynote Speaker, 2-Time World Champion Triathlete, Top Ranked Executive Coach, CEO of 2 Non-Profits, Tony Robbins Speaker and Facilitator, World Champion & Olympic Coach, Author, Animal Advocate.

Siri Lindley is a 2x World Champion triathlete, Hall of Famer, and world-renowned performance coach who has trained Olympic medalists, Fortune 500 teams, and visionary leaders. A survivor of Acute Myeloid Leukemia, Siri brings unmatched resilience, authenticity, and elite-level mindset strategies to every stage. Through her ChampionMind™ approach, she equips individuals and teams to lead with clarity, overcome adversity, and unlock their highest potential—personally and professionally.

Fee: $20,000 + plus a $2,500 flat travel fee for RT Airfare, RT Ground Transfers, plus Hotel

Gravity Profile: https://www.gravityspeakers.com/speakers/siri-lindley

Website: https://sirilindley.com/

Siri is based in California.

“Siri’s keynote was more than inspiring—it was soul-shifting. Our team is still buzzing!” -J. Martinez, VP of People, Adobe
“I’ve seen many speakers, but Siri’s vulnerability, humor, and power are in a league of their own.” -M. Keller, Event Director, LinkedIn Women in Tech Summit
“Her story is extraordinary. But her message is universal: You can overcome anything. You just need belief.” -R. Collins, Executive Coach, Procter & Gamble

Speaker Highlights

Why Siri Lindley Is a Good Fit

  • Embodies resilience and transformation — from world champion triathlete to cancer survivor to elite performance coach, Siri’s journey is a masterclass in overcoming adversity and embracing change.
  • Aligns with the theme of “The Next 100 Years” — her message inspires leaders to move forward with courage, adaptability, and renewed purpose.
  • Deep leadership insight — having coached Olympic athletes and Fortune 500 leaders, Siri brings practical tools for unlocking individual and team potential.
  • Delivers emotional impact — her keynotes are known for being deeply personal, energizing, and unforgettable—creating lasting inspiration for high-level audiences.
  • Promotes purpose-driven leadership — a perfect match for a legacy-driven company like Pella, she challenges leaders to lead from the heart and create meaningful impact.
  • High-energy and interactive style — Siri brings a dynamic presence that motivates and engages even the most senior teams.

Suggested Topic:

ChampionMind Leadership: Building Resilience, Authenticity, and Impact

World Champion triathlete, elite coach, and leukemia survivor Siri Lindley shares the ChampionMind principles that empower leaders to rise beyond challenges and lead with fearless authenticity. Through powerful mindset strategies and proven coaching frameworks, participants will learn how to own their energy, strengthen team trust, and create lasting impact through resilience, presence, and purpose.

Key Takeaways:

  • How to turn fear into fuel
  • Tools to develop a world-class mindset
  • Steps to lead with heart and resilience
Dave Sanderson
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Resilience Speaker | #MiracleOnTheHudson Survivor | Author and Publisher | 37 Year Top Sales Producer | Swims with Navy SEALs & Special Ops

Dave Sanderson is a nationally recognized leadership speaker, accomplished author, and inspirational survivor of what is known as "The Miracle on the Hudson." As the last passenger off US Airways Flight 1549 which had to ditch into the river, he took the lessons he learned from that profound experience in the frigid water and emerged from the wreckage with a mission to encourage others to do the right thing and share coping skills to address any adversity they may face. Named one of Inc.com's Top 100 Leadership speakers, Dave travels the world to share his inspirational leadership lessons and has raised over $14.8M USD for the American Red Cross over the last ten years through his talks.

Fee: $13,500 + travel expenses + hotel.

Gravity Profile: https://www.gravityspeakers.com/speakers/dave-sanderson

Website: https://davesandersonspeaks.com/

Dave is based in North Carolina.

“My mentor, Jim Rohn, got me to realize that the secret to life was to work harder on myself than my job or anything else because then I'd have something to give people. Having mentor is essential, as is getting the right one; they will inspire you to achieve more than you ever believed you could. Dave Sanderson found that mentor that helped him excel, and I was honored to help him take those lessons he learned and teach him distinctions that he used to become a true servant leader.” - TONY ROBBINS, Entrepreneur, #1 NY Times best-selling author, philanthropist, and the nation's #1 life and business strategist.
“In organizing our LEADERCON Program, we researched many great authors, speakers, etc. During this process, we were impressed by the number of peer referrals you received, and believe that you definitely delivered, meeting and exceeding all expectations. I also ran across a great quote by John Quincy Adams, that to me pretty well meshes your vision with our conference mission, "If your actions inspire others to dream more, learn more, do more and become more, you are a leader.” - MAJOR DAVID STUCKENBERG, Event Organizer, USAF

Speaker Highlights

Why Dave Sanderson Is a Good Fit

Pella was actually one of Dave's clients when he was with Oracle CPG in the mid-2000s, so he understands your business and the unique challenges companies like your'sface. Dave’s new market strategy is especially aligned with organizations that manufacture, distribute, and/or retail consumer goods, making his message both timely and relevant for their audience.

What sets Dave apart is how he goes beyond storytelling:

  • Leadership in Turmoil – Drawing from his experience as the last passenger off Flight 1549 (“Miracle on the Hudson”), Dave shares how leaders can navigate uncertainty with clarity and confidence.
  • Scaling Your Business – He equips executives and sales professionals with a practical framework for achieving what may feel like “impossible goals,” using tools such as ROS, A to I, OPA, and VCR.
  • Empowering TaglineEmpowering executives and sales professionals to scale with clarity through resilience.

Most recently, Dave’s 15th Anniversary tribute to the Miracle on the Hudson was honored with a Silver Telly Award for excellence in storytelling, underscoring both the credibility and lasting impact of his message.

  • Here’s the link to view Dave’s Telly Award-winning video: Telly Award
  • Survivor of the “Miracle on the Hudson” — Dave’s firsthand account of leading others to safety after US Airways Flight 1549 crash-landing is a powerful metaphor for courageous leadership in times of uncertainty.
  • Embodies calm under pressure — his story illustrates how clarity, resilience, and human connection define leadership when everything is on the line.
  • Perfect alignment with milestone moments — as Pella reflects on 100 years and looks toward its future, Dave’s message on turning setbacks into significance will resonate with top executives charting the next chapter.
  • Corporate leadership background — Dave spent over 30 years in sales and sales management, allowing him to speak the language of business while grounding his message in real-world leadership challenges.
  • Customizes every keynote — Dave intentionally weaves in company values, language, and priorities, making his message highly relevant and actionable for senior teams.
  • Leads with humility and humanity — his authentic, heartfelt delivery leaves audiences inspired to lead with courage, compassion, and conviction.

Recommended Keynotes:

1) Change Your Narrative: Get Clear. Get Free. Get Going.

Life is defined not by what happens to us, but by how we respond and the story we choose to tell ourselves. In this powerful talk, Dave Sanderson, a survivor of the Miracle on the Hudson, shares how a single moment can reshape your perspective, reframe your narrative, and propel you toward extraordinary success.

Drawing from his near-death experience, Dave reveals how resilience, mindset, and decisive action can turn even the most challenging circumstances into opportunities for growth, leadership, and transformation. His journey from survival to success demonstrates how anyone - regardless of their past or current obstacles - can take control of their story and create a future of purpose, impact, and fulfillment.

Key Takeaways

  • 100 Day strategy to get your outcome
  • The key to having a consistent high-performance team
  • High Velocity Decision Making - Speed is your competitive advantage
  • Problem Solve via Anticipation - The power of pattern recognition
  • Plural Pronouns - foster a sense of collaboration, unity, and shared purpose.

Through personal insights, real-world applications, and actionable strategies, Dave will inspire you to embrace uncertainty, redefine your limits, and step into your next chapter with courage and conviction.

Your past doesn't define you - your next move does. Are you ready to change your narrative?

2) Embrace Uncertainty to Ignite Opportunity

In this stirring presentation, Dave Sanderson reveals the lessons and strategies that helped guide his decisions following the crash of US Airways Flight 1549, or “The Miracle on the Hudson.” Dave not only survived the “crash” but realized that there were critical moments in his life that prepared him for how he came through the events of that day. In this 50-minute presentation, Dave shares practical and implementable strategies on resiliency, leadership, and mindset anyone can use to survive their “personal plane crash” moment, grow, and create opportunity out of uncertainty.

Takeaways

  • Aviate, Navigate and Communicate
  • Confidence, Competency, and Creativity
  • Creating conditions around you for success
Justin Wren
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Founder of Fight for the Forgotten, Elite UFC/MMA Fighter, Global Humanitarian, TEDx Speaker, Bestselling Author

Justin Wren is a former UFC fighter turned humanitarian leader whose extraordinary journey from the cage to the Congo has inspired audiences around the world. After battling addiction and depression, Justin found purpose through service, becoming the founder of Fight For The Forgotten, a nonprofit that has provided clean water, land, housing, and freedom from slavery to thousands of people in the Congo Basin. Today, he delivers powerful, emotional keynotes on resilience, redemption, and purpose-driven leadership—reminding audiences that no matter their role or title, everyone has the power to create meaningful impact, one act at a time.

Speaker Fee: up to $27,500 + $2,500 Flat Travel Fee to cover RT Airfare, Ground Transfers, Hotel in addition, up to 1-2 nights provided by Organizer

Gravity Profile: https://www.gravityspeakers.com/speakers/justin-wren

Website: https://www.justinwrenspeaks.com/

Justin is based in Texas.

“Justin’s message of perseverance, fighting for what you believe in & incredible resilience was truly a game changer for our program, our founders, and for me personally. No matter the industry or where you are in life, everyone can learn from this incredible human. I cannot recommend Justin highly enough. 10/10!” - Daniel Weigand, Cofounder, Draper Inc.
“I didn’t expect an MMA Fighter to have me in tears. I guarantee every human will leave changed for the better having heard The Big Pygmy’s talk.” - Jason Cox, YPO President
“He’s changed my spectrum, my spectrum of what’s possible.” - Joe Rogan, Comedian & Podcast Host

Speaker Highlights

Why Justin Wren Is a Good Fit

  • Embodies purpose-driven leadership — From UFC fighter to humanitarian, Justin’s journey is a powerful example of finding meaning beyond success, and aligning strength with service.
  • Inspires resilience and redemption — His keynote shares how personal accountability, vulnerability, and courage can lead to radical transformation—resonating with leaders facing pivotal moments.
  • Reinforces the value of every contributor — Justin makes it clear: no matter where you sit in an organization, your effort matters. This mirrors Pella’s team-first culture and people-centric legacy.
  • Aligns with long-term impact mindset — As Pella looks ahead to its next 100 years, Justin’s message about lasting impact “one drop at a time” mirrors the power of vision, consistency, and doing what matters.
  • Delivers emotion and energy — His storytelling transports audiences from the fight cage to the Congo, inspiring connection, courage, and a renewed sense of purpose.
  • Customizes takeaways for corporate teams — Topics like teamwork, setting ambitious goals, embracing discomfort, and overcoming fear are framed in ways that deeply connect with leadership audiences.
  • Leaves audiences ready to lead forward — Justin reignites the belief that we can all rise, refocus, and make our work matter—perfect for galvanizing senior leaders into the company’s next chapter.

Recommended Keynote:

From the Ring to the Rainforest: Leadership Principles from an Ultimate Fighter’s Remarkable Journey

A once prominent UFC fighter, Justin emerged from a near death experience, found purpose through service to others, and now stands as a force for good on the international humanitarian stage. The visionary Founder and CEO of Fight For The Forgotten, his organization has provided life-changing clean water, housing, healthcare, land ownership and freedom from slavery for thousands of the world’s most disadvantaged people.

In his inspiring keynote, From the Ring to the Rainforest: Leadership Principles from an Ultimate Fighter’s Remarkable Journey, he unveils the rollercoaster of his life – from headlining MMA (UFC) fights in front of capacity crowds in Las Vegas, to plummeting into the abyss of addiction, and ultimately, to his extraordinary redemption deep in the jungles of Africa helping those most in need. With raw vulnerability and emotion, he narrates how one flawed man, grappling with his own insignificance, discovered the power to create change, one person, one life, at a time.

People leave Justin’s presentation revived in the belief that their own work matters.  Their personal individual efforts can create meaningful impact.  No matter your place on the corporate ladder, everyone’s effort matters in the mission of the company or organization.  He is not asking the audience to pursue a life of service, not at all, that is his calling.  Instead, he reminds people that you are never out of the fight, you can always get back up, and that big impact can occur one drop at a time.

Justin speaks of how personal accountability, resilience in the face of adversity, and profound gratitude for each new day can ignite a fire in all of us to create meaningful change in our work, in our lives, and in our world.  

Audiences travel with Justin to the remote Congo Basin Rain Forest for a rare insider’s view of the Mbuti Pygmy people, where they laugh, cry, and stand up and cheer as they bear witness to an improbable yet profoundly inspiring tale of redemption – a testament to the enduring power of second chances.

Depending on the company or industry he is speaking to, the purpose of the event, and a client’s specific requests, Justin will frame two or three other key takeaway messages into his presentation around the themes of:

Key Takeaways:

  • Teamwork
  • Creating Opportunity
  • Setting Ambitious Goals
  • Taking Action Matters
  • Getting Uncomfortable in Order to Grow / Embracing the Grind
  • Overcoming Fear
  • Ultimate Focus - Unleash Impact
Ryan Estis
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Ryan Estis empowers individuals and organizations to leverage change as a catalyst for growth and maximize their impact by embracing a human-centered approach to sales, leadership, and life.

Ryan Estis is a globally recognized keynote speaker, business performance expert, and former Chief Strategy Officer who helps leaders and teams navigate change, elevate performance, and lead with purpose. With over 20 years of experience in sales and leadership—and a client roster that includes Renewal by Andersen, Goodyear, Liberty Mutual, and the Dallas Cowboys—Ryan delivers dynamic, actionable keynotes that blend research, storytelling, and strategy. His popular talk on Human-Centered Leadership equips organizations to thrive in a rapidly evolving workplace by building trust, empowering people, and aligning culture with results.

Speaking Fee: $30,000 + $2,500 Flat Travel Buyout to cover Flights, Home and Event City Ground Transportation, Meals and Incidentals. Additionally, Organizer books and pays for Hotel Accommodations.
Note: Ryan is currently unavailable on October 8, but if there’s flexibility, he would be a standout option with deep alignment to your leadership audience and industry.

Gravity Profile: https://www.gravityspeakers.com/speakers/ryan-estis

Website: https://ryanestis.com/

Ryan is based in Minnesota.

“It’s often said that people remember how you make them feel more than what you say. On behalf of the entire team at CDW I want to thank you for making each and every person feel in control of their success, in charge of their emotions and responsible for the next action step in their journey to success. You were memorable, relevant, energizing and authentic. Thank you for bringing your best self to CDW!” - CDW
"Ryan led us to some new critical thinking, and he challenged all of us to form a new blueprint for how we will work and live in the future. He is a dynamic and energetic speaker. As you listen, he makes you want to stand up straight up, push your shoulders back and glow with confidence and energy. It was infectious and eye opening. Ryan not only speaks well and commands his audience, but he always backs up his words with solid research, metrics, facts, and logic that settles your uncertainties.  - Mazars USA

Speaker Highlights

Why Ryan Estis Is a Good Fit

Note: Ryan is currently unavailable on October 8, but if there’s flexibility, he would be a standout option with deep alignment to your leadership audience and industry.

  • Deeply familiar with the space — Ryan has worked extensively with Renewal by Andersen and understands the values, culture, and business context of companies like Pella.
  • Trusted advisor to top brands — With clients like Goodyear, Blue Cross Blue Shield, and Medtronic, Ryan brings seasoned credibility and insights grounded in real-world business leadership.
  • Delivers high-impact leadership keynotes — His signature talk, Human-Centered Leadership, aligns perfectly with Pella’s future-facing theme by empowering leaders to lead with purpose, agility, and empathy.
  • Blends data, storytelling, and strategy — Ryan’s talks are interactive and insight-rich, equipping leaders with actionable tools while inspiring personal and organizational transformation.
  • Highly relevant to today’s workplace evolution — His message addresses how to lead high-performance teams in a rapidly changing world—ideal for senior executives reflecting on the next 100 years.
  • Expert on aligning culture and performance — Ryan helps leaders shape culture, drive trust and collaboration, and elevate impact across all levels of the organization.
  • Engaging and dynamic presenter — Named one of the best keynote speakers by Meetings & Conventions magazine, Ryan leaves audiences energized and ready to lead forward.

Recommended Keynote:

Human-Centered Leadership: Leading High-Performance Teams in a Forever Changed World

We have changed. Work has changed. And employee attitudes and expectations have changed. We are seeing the largest evolution in our relationship to work in the last century.

Knowledge workers now expect their managers to be part of their support system and help them improve their employee experience as well as their life experience. But in a Gartner survey assessing the evolving role of management, only 47% of managers are prepared for this role.

As a trusted leadership keynote speaker, Ryan Estis teaches leaders how to leverage this defining moment of change as a catalyst to improve performance and empower our people by embracing the principles of human-centered leadership.

Blending surprising truths with actionable insights and inspiring stories, Ryan guides leaders through an interactive experience that prepares them to lead agile, collaborative, digitally enabled teams equipped to thrive in this rapidly changing environment while delivering impact for all stakeholders (customers, employees, suppliers, investors, and communities).

Audience Outcomes:
  1. Embrace Change and Growth: Develop a heightened awareness of the evolving workplace landscape and cultivate a growth mindset to embrace change as an opportunity for personal and organizational growth.
  2. Unleash Human Potential: Learn strategies to elevate performance within your team or organization, enabling individuals to tap into their full potential and drive greater results—insights delivered by a seasoned leadership keynote speaker.
  3. Transition to Human-Centered Leadership: Identify the essential shifts required in your leadership approach to embrace a human-centered style that aligns with the changing expectations of employees and knowledge workers.
  4. Cultivate Organizational Culture: Explore methods for influencing and shaping organizational culture, fostering alignment, and gaining emotional commitment to a compelling vision of the future.
  5. Foster Safety, Trust, and Collaboration: Discover how to elevate safety, trust, and collaboration within your team or organization to ensure readiness and competitiveness in a dynamic environment.
  6. Empower People and Shared Purpose: Understand the significance of empowering individuals in pursuit of a shared purpose. Learn how to galvanize meaning within your team, inspiring commitment to a common mission.
  7. Personal Leadership Vision and Action Plan: Create your own Personal Leadership Vision and Action Plan, equipping you with a clear roadmap for owning the moment and leading with purpose.
  8. Drive Momentum Through Harmony: Aspire to create momentum by harmonizing the needs and expectations of people with organizational goals. Work toward making the world of work a better place for all stakeholders.
Mike Lee
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Unlocking the Power of Presence, #1 Best Selling Author, Leadership Coach

Mike Lee is a globally recognized keynote speaker, #1 best-selling author, and coach who shares high-performance leadership lessons from inside the hearts and minds of NBA’s elite. Through his work, he supports individual contributors, leaders, and organizations in elevating engagement, winning the war for talent, and creating cultures of belonging in a world of disruption.

In-Person Fee: $15,000 + $1,500 flat travel fee to cover round trip airfare and ground + Organizer to provide hotel

Gravity profile: https://www.gravityspeakers.com/speakers/mike-lee

Website: https://mindshiftlabs.com/

Mike is based in Miami.

"If you want someone who understands the power of presence, performance, and people then Mike Lee is your go-to person. Every encounter we have exchanged left me a wiser and bolder leader and human being. Mike knows the theory, the practice, and how to deliver them. What else do you need if you are looking to build presence, resiliency, leadership, and peak performance." — Patrick Kozakiewicz, Global Mindfulness Leader, IBM
”Mike's story is inspiring and his message is rooted in practicality. His strategies will help your people unlock the potential within." — Larry Murphy, Chief Strategy Officer, Disney

Speaker Highlights

Why Mike Lee Is a Good Fit

Growing up in a small town in central Wisconsin, with a grandfather who worked both in a steel factory and on the farm, Mike understands the grit, humility, and resilience that have shaped Midwestern companies like Pella for the past century. For Pella’s 100th Anniversary Leadership Retreat, Mike Lee will deliver a keynote that weaves together timeless Midwest values with progressive leadership strategies.

In his keynote, Mike will highlight:

  1. Vision and Resilience: Sharing the story of Matt Thomas—former Iowa State Cyclone—Mike illustrates how vision and optimism are the requirements to be a future-ready leader.

  2. Heart-Centered Leadership: Drawing from his journey with UNI’s Paul Jesperson, Mike reveals how relationships and coaching unlock potential and drive growth.

  3. Peak Performance In An Age Of Distraction: Mike brings lessons from his own journey of adversity and basketball’s elite that crossover from the court to business and life.

This keynote will equip Pella’s top 100 executives with a powerful blend of resilience, vision, and people-centered leadership to honor the company’s legacy and build the next 100 years of impact.

  • Highly aligned with leadership development goals — Mike’s keynote on The Power of Presence speaks directly to senior leaders navigating complexity, uncertainty, and change—core themes for Pella as it looks ahead to its next century.
  • Blends elite performance with mindful leadership — Drawing from two decades working with NBA stars like Steph Curry and Joel Embiid, Mike teaches leaders how to build resilience, focus, and influence through presence.
  • Delivers actionable strategies for modern leadership — His message provides practical tools for reducing burnout, elevating team engagement, and making more thoughtful decisions in a distraction-filled world.
  • Centers on purpose-driven performance — Mike helps leaders reconnect with meaning in their work, an especially timely theme for a company like Pella reflecting on legacy and future impact.
  • Inspires with authenticity and relatability — Mike’s personal story of overcoming adversity humanizes his message, making it both powerful and deeply resonant with executive audiences.
  • Dynamic stage presence with depth — Mike is equal parts engaging and grounded, offering a blend of storytelling, neuroscience, and peak performance psychology that moves people to action.

Recommended Keynote:

Leading with Presence: Unlock The Potential of People, Performace, and Psychology

THIS PROGRAM IS IDEAL FOR

Leaders & Executives seeking to drive growth, inspire teams, and foster authentic connections through mindful leadership and presence.

High-Performing Teams & Professionals who want to optimize performance, reduce anxiety, and build resilience in a fast-paced, distraction-filled world.

Organizations Focused on Leadership Development to enhance decision-making, engagement, and well-being with purpose-driven, present-moment leadership.

In a world dominated by distractions, A.I. disruption, and relentless uncertainty our ability to be present and drive business growth is tested every single day. With two decades of experience alongside NBA MVPs like Steph Curry and Joel Embiid, Mike understands the vital role of presence in peak performance and leadership. This insight was profoundly deepened during the horrific withdrawal symptoms of an anti-depressant medication, which disrupted his ability to focus and work effectively. So he went on a mission to reclaim the present moment with counter-cultural approaches, rigorous research, and massive personal growth.

Through this experience, he built a simple methodology that merges the mindsets of basketball’s elite with Eastern philosophy to navigate today’s complex era. At first glance, these might seem like worlds apart, but they both prioritize presence to optimize performance, elevate psychology, and impact people.

This keynote offers a practical toolkit to help leaders navigate modern challenges, emphasizing that personal and professional success is not about the hours worked but the quality of presence brought to each moment. Through a research-backed, inspiring storytelling approach, attendees will learn how to thrive amidst today’s demands by embracing the mindset of an elite athlete and the heart of a mindful leader.